I've always had a keen interest in photography and property, with many years of experience buying, renovating and developing properties.

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While working at an estate agency in the UK, my boss once told me that selling a property comes down to two things: price and marketing. It's something I've never forgotten.

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Around 2017–2018, while living in the Niagara region of Canada, I had the opportunity to start offering Matterport 3D virtual tours. I was immediately fascinated by the technology and the freedom it gave people to explore properties interactively, understand their layouts and experience spaces without physically being there.

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I also recognised the practical benefits of 3D floor plans and dollhouse views, particularly through my own experience planning property renovations.

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When COVID-19 restricted traditional property viewings, virtual tours became an increasingly valuable way for people to explore properties remotely.

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I've Experienced the Benefits First-Hand

While visiting the UK as COVID restrictions were easing, we were looking for our next property renovation project and came across a house in Nova Scotia, Canada.

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Thanks to a Matterport 3D virtual tour, we were able to explore the property almost as though we were there, walking through the rooms and getting a real feel for its layout.

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We liked what we saw so much that, following the necessary inspections, we purchased the property without ever setting foot inside.

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That experience reinforced my belief in the value of interactive 3D tours — helping people explore properties, build confidence and make informed decisions, wherever they happen to be.

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Why Virtual3DPro?

Today, through Virtual3DPro, I enjoy helping property owners, real estate professionals, accommodation providers and businesses showcase their spaces in an engaging and informative way.

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I believe great photography attracts attention, while interactive 3D tours give potential customers the freedom to explore further, understand a space and decide whether it's right for them.

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For me, it's about combining photography, technology and real-world property experience to help people present their spaces at their best.

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Dominic Mills
Virtual3DPro